Channel marketing

Channel marketing software built for the automotive channel

Generic through-channel tools treat every partner network the same. Sizle is channel marketing software shaped around one channel — automotive — where the partners are dealers, the funds are co-op and MDF, and the factory expects proof.

Where generic channel tools fall short

Horizontal through-channel platforms handle asset libraries and campaign kits, but they don't know what an NSC is, how co-op eligibility works, or why an invoice needs OCR against a reimbursement rule. Automotive networks end up customizing a generic tool into a fragile copy of the workflow Sizle ships with.

How Sizle handles it

The automotive workflow, native

Plan, approve, execute, prove, reimburse — the dealer campaign lifecycle is the product, not a configuration project.

Funds management built in

Co-op and MDF budgets, eligibility rules, and payout export live in the same system as the campaigns they fund.

Brand compliance with sign-off

Dealer, manager, and NSC approvals with SLAs and audit trails keep local execution on brand standard.

Network-scale reporting

Spend, execution, and results roll up across markets, brands, and hundreds of dealers in real time.

Common questions

What is channel marketing software?

Software brands use to plan, fund, and supervise marketing run by their channel partners — in automotive, the dealers. It typically covers partner budgets (co-op or MDF), campaign approvals, brand compliance, proof of performance, and reimbursement.

How is Sizle different from generic through-channel marketing tools?

Sizle is vertical: multi-tenant for importers and NSCs, dealer-structured by design, with co-op budget logic, evidence matrices, and invoice OCR that horizontal platforms only reach through custom work.

Does Sizle work for networks outside automotive?

Sizle is built for automotive brands, NSCs, importers, and dealer groups. Adjacent dealer-style networks — motorcycles, commercial vehicles, powersports — map naturally onto the same structure.

See it on your own network.

Tell us how your network runs today, and see the parts of Sizle that map to it.